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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

Listings by top Vietnamese brewers seen delayed to Q1 2017

The brewers' share debuts were originally scheduled by the end of 2016.

Listings by Vietnamese brewers Sabeco and Habeco could be delayed until the first quarter of 2017, a minister said, due to the completion of formalities and talks with existing investor Carlsberg.

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After the listings the government is expected to sell its stakes in the country's biggest brewers, ultimately raising $2.2 billion as it loosens its tight grip over one of Asia's most sought-after beer markets.

The brewers' share debuts were originally scheduled by the end of 2016.

It takes 12 to 14 weeks for a Vietnamese company to complete all the requirements for listing, Deputy Industry and Trade Minister Hoang Quoc Vuong told a news briefing broadcast live by the government's website on Tuesday.

"The possibility for these two firms to make a share listing in 2016 is difficult,"
Vuong said in the broadcast.

"But their listings, if (there is) no delay, will be within the first quarter of 2017,"
he said. He gave no specific dates.

Hanoi-based Habeco, 81.79 percent owned by the government and which brews Bia Ha Noi beer, has also been solving "some pending issues" with Danish brewer Carlsberg, its strategic investor, and the process is taking much time, he said.

Vietnam is Asia's third-largest beer drinker by volume after China and Japan, putting it on the radar of Asian and European brewers keen to exploit changing lifestyles and one of the region's fastest rates of middle-class growth.

Last month the government said it would sell 5.77 percent of Habeco to Carlsberg, which currently holds a 15.77 percent stake, while its remaining stake would be auctioned. The aim was to raise 9 trillion dong ($404 million) in total.

Known for its Bia Saigon and 333 brews, Ho Chi Minh City-based Sabeco - formally known as the Saigon Beer, Alcohol, Beverage Corp - commands 45 percent of Vietnam's beer market and is valued at about $2 billion by Hanoi.

The government plans to sell its 89.59 percent stake in Sabeco by the end of 2017.

Sabeco has received expressions of interest from major foreign brewers lured by the size of the Vietnamese market, including ThaiBev, the flagship company of Bangkok's billionaire beer magnate Charoen Sirivadhanabhakdi.

5 Окт. 2016

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