Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
Listings by top Vietnamese brewers seen delayed to Q1 2017
Listings by Vietnamese brewers Sabeco and Habeco could be delayed until the first quarter of 2017, a minister said, due to the completion of formalities and talks with existing investor Carlsberg.
After the listings the government is expected to sell its stakes in the country's biggest brewers, ultimately raising $2.2 billion as it loosens its tight grip over one of Asia's most sought-after beer markets.
The brewers' share debuts were originally scheduled by the end of 2016.
It takes 12 to 14 weeks for a Vietnamese company to complete all the requirements for listing, Deputy Industry and Trade Minister Hoang Quoc Vuong told a news briefing broadcast live by the government's website on Tuesday.
"The possibility for these two firms to make a share listing in 2016 is difficult," Vuong said in the broadcast.
"But their listings, if (there is) no delay, will be within the first quarter of 2017," he said. He gave no specific dates.
Hanoi-based Habeco, 81.79 percent owned by the government and which brews Bia Ha Noi beer, has also been solving "some pending issues" with Danish brewer Carlsberg, its strategic investor, and the process is taking much time, he said.
Vietnam is Asia's third-largest beer drinker by volume after China and Japan, putting it on the radar of Asian and European brewers keen to exploit changing lifestyles and one of the region's fastest rates of middle-class growth.
Last month the government said it would sell 5.77 percent of Habeco to Carlsberg, which currently holds a 15.77 percent stake, while its remaining stake would be auctioned. The aim was to raise 9 trillion dong ($404 million) in total.
Known for its Bia Saigon and 333 brews, Ho Chi Minh City-based Sabeco - formally known as the Saigon Beer, Alcohol, Beverage Corp - commands 45 percent of Vietnam's beer market and is valued at about $2 billion by Hanoi.
The government plans to sell its 89.59 percent stake in Sabeco by the end of 2017.
Sabeco has received expressions of interest from major foreign brewers lured by the size of the Vietnamese market, including ThaiBev, the flagship company of Bangkok's billionaire beer magnate Charoen Sirivadhanabhakdi.
5 Окт. 2016