Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
India. Deepavali sales give TASMAC a high
The sales figure for the two days, is also well above the average sales the State-run corporation sees on normal days.
On an average, it sees liquor sales of Rs. 50-60 crore on week days and Rs. 80-90 crore on weekends, according to the official.
The sales are also up 10 per cent when compared with the sales during last year’s Deepavali.
On an average, more than 70 lakh people consume liquor every day across over 6,000 outlets in the State. TASMAC is one of the major cash cows of the Tamil Nadu government.
According to the official, the closure of 500 shops did not have an impact on sales this Deepavali.
He added that sales would have been higher by Rs. 10-20 crore if only products of United Breweries were also available at TASMAC outlets.
Products of United Breweries, which has a 30 per cent market share in Tamil Nadu, have not available at TASMAC outlets since the beginning of this month due to production and tax-related issues.
Brands including Kingfisher Strong, Kingfisher Lager, Kingfisher Superior, Bullet Super String Beer, Signature Rare Premium Whisky and McDowell’s VSOP Brandy are not available anywhere in the State.
31 Окт. 2016