The trend of complication of Russian beer market is going on and in several directions at the same time. The range has got wider, the import and small segments are growing, namely craft beer, alcohol-free beer and special flavor beer. At the same time, all ex-mega brands and light lagers by Russian brewers are experiencing a decline of their shares. AB InBev Efes, Heineken, MBC and Pivzavod Trekhsosenskiy have exceeded the market, Carlsberg was developing slower than the market and Ochakovo as well as some other mid-sized breweries have been cutting down their volumes. To a big extent brewers’ performance was connected to their ability to reach agreement with networks, sacrifice their margin and enter new markets. Craft brewers are facing a serious danger of producers’ registration introduction – de facto licensing. ...
The global outlooks of the legal market of cannabis are excellent. It is possible to simultaneously imagine dry law repeal and craft brewing boom but not in one but in several consumer categories. For alcohol is contained in liquids and cannabis derivatives can be in three physical forms. The value of legal market of cannabis and its products can reach 10% of the world beer market in five years, and in 2030-2040 even reach the same scope provided the current rates of legalization and development of market infrastructure remain at the same level. Cannabinoids are actively integrating into the food industry from chewing gum to beverages deforming the pharmaceutical and alcohol markets, they influence the trends of healthy lifestyle and beauty. ...
Beer market of Kazakhstan acquired both traits of East European countries and South Eastern Asia taking a transitional position between them by many criteria and consumption style. Yet there is a positive trend in beer production which differs Kazakhstan from most of the neighboring countries. The market has remained consolidated in the hands of two international players because of its small size. However, it faces dynamic processes such as fast growth of draft beer sales, up and downs of regional companies and Carlsberg Group’s ultimate expansion. Excessive mainstream segment has declined over the recent years, yet, Zhigulevskoe and national brands with regional links have yielded their positions to a range of new products. In our review special attention was paid to regional analysis of the markets. In 14 regions of Kazakhstan we compared the companies’ positions, the market price segmentation and DIOT channel development. Besides we have compared the beer market of Kazakhstan to neighboring countries. ...
Micro Matic launches keg coupler for keykeg
This agreement marks the first time KeyKeg dispense couplers will be able to dispense with pressure up to 4.1 bar, instead of 3.5 bar, while affording users the option to vent KeyKegs quickly and easily with the flick of a switch.
“While focused on increasing the shelf-life and improving the quality of our technology, our team also strives to find innovative approaches to make KeyKegs an efficient solution for all of our clients,” said Anita Veenendaal, Chief Commercial Officer of Lightweight Containers. “The availability of high-quality draught equipment that can seamlessly be incorporated into our KeyKegs is essential, and Micro Matic has proven to be an excellent partner that knows our markets through and through. We are convinced that this collaboration will be the beginning of a highly successful and fruitful co-operation.”
Vent KeyKegs quickly and easily
Beverage producers, distributors and the service industry are eager to integrate this venting tool into day-to-day operations as it saves time throughout the recycling process. KeyKeg couplers will be available directly from Micro Matic and on the KeyKeg webshop improving the availability of high-quality KeyKeg dispense heads across the North American market.
“Lightweight Containers has developed as a strategic player in many of our biggest markets,” explains Key Account Manager Fred Mostert, Micro Matic. “Both Micro Matic and Lightweight Containers will focus on the total supply chain with a quality-driven approach. The global beer market will benefit from this agreement, not only through worldwide distribution of Micro Matic KeyKeg couplers but also through FlexiDraft™, a disposable beer line draft concept which is now open for KeyKeg also.”
About Micro Matic A/S
Micro Matic is the global leader in the supply of keg couplers, keg extractor valves and dispensing solutions to the international brewing industry. The group has a total revenue of more than € 250 million and employs approx. 1200 people in 20 locations in 14 countries.
26 Мар. 2018