Due to current developments, a physical edition of Beviale Mexico in March 2021 would impose too many restrictions and requirements. In consultation with the Advisory Committee, we have decided to hold a Beviale Mexico eSpecial in March 2021 instead. We believe it is important to create an opportunity for the Mexican beverage industry to meet for the first time on the way to the first physical event in 2022.
Thus, all exhibitors interested in the Mexican market can use the eSpecial in a first step to establish and expand contacts, i.e. a kind of WarmUp with the help of a digital platform and the possibility to support the beverage industry in Central America.
The Beviale Mexico eSpecial will take place on three consecutive Tuesdays from mid to late March 2021 (16th, 23rd. and 30rd). By means of presentations or round tables, they can present themselves and get in touch with the Mexican beverage industry.
Please find all important information regarding the eSpecial here.
Market information: Mexico is a large and important market for the beverage industry. 124 million inhabitants with steadily growing purchasing power and constantly increasing production volumes. Mexico is the largest market in the world for bottled water and the fourth largest beer producer worldwide with over 1400 breweries.
Important matters for the producers of beer, mezcal, tequila, wine, soft drinks and water for the Central American region, especially Mexico, are currently four topics:
» “The New Normal” in times of CORONA
» Environmental Protection
» Sustainability and Efficiency, “Good or Best Practices”
» “Industry Status/Situation”