Dmitry Nekrasov’s Philosophy – on the Past, Present and Future of Ukrainian Brewing Industry

  • Reading time:33 min(s) read

A meeting with Dmitry Nekrasov always turns into a training course: “Introduction to brewing business“. We are talking to a clever “playing trainer“ a person that can be called a godfather of the Ukrainian craft. He has a dozen of successful projects to his name. Dmitry told us about craft beer in Ukraine, on market cycles, on specifity of operating in retail and HoReCa, on union of Ukrainian brewers and certainly, how a brewery of his own, First Dnipro Brewery is doing. (more…)

Beer Business #2-2018. Leaders’ Plays and Regionals’ Shares

  • Reading time:46 min(s) read

The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. (more…)

Beer market of Russia 2016: PET goes to draft

  • Reading time:47 min(s) read

pet-logoThe beer market of Russia was warmed up by the hot summer, but the preparation for large volume PET prohibition has already impacted it negatively. The year was successful for Efes, MBC and regional producers; Carlsberg’s positions were virtually stable but AB InBev and Heineken lost a part of market share having focused on the sales profitability. The dynamics of big brands was determined by how much the companies were willing to keep the prices down or by their promotional activity. In this context the economy segment of the beer market and sales of inexpensive draft beer were increasing. The premium segment started shrinking due to license brands migrating to the mainstream segment. (more…)

India. Now, beer parlours at beach-facing shacks

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13vzskp2_beer-p_gf_3079939fThe State Government appears to have decided to develop Visakhapatnam on the lines of Goa minus casino by granting permission to set up beer parlours at beachfront shacks to promote tourism. It has already issued orders amending the rules which has been hailed as a ‘pro-active’ measure by the Hotel and Restaurants’ Association of Andhra Pradesh (HRAAP) while the Excise Department is tight-lipped over it. (more…)

Shangri-la first Chinese brewery to win European Beer Star medal

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10740Northwest Yunnan’s Shangri-la Highland Craft Brewery went into full production only 17 months ago, and yet today one of its products became the first domestically produced Chinese beer to win an award at the prestigious European Beer Star competition. Black Yak, a porter-style draught, won a silver medal in the event’s Bohemian-Style Schwarzbier category, and Shangri-la founder Songtsen ‘Sonny’ Gyalzur was in Nuremberg to accept the award in person. (more…)

India. Microbreweries: Small in scale, large on flavour

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hym25otm_3056496gWho are we? Hyderabadis. What do we love? Be seen in new places. When do we go there? Abhich. Where are we heading now? Microbreweries.

The city’s old watering holes are facing a threat from microbreweries. So far we have only envied our neighbouring city Bengaluru for them. These days, ask any youngster where he is heading to for some fun and the reply is likely to be “lets try a microbrewery.” (more…)

China. Crafting a new beer boom

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One hot Saturday afternoon mid-September, Li Hao, a 29-year-old researcher with a chemical company in Shanghai, binged on a dozen varieties of craft beer. He helped himself to all those drinks at a beer fair at Pudong Kerry Center in Shanghai. More than 50 stalls were selling hundreds of brands, both global and local. Li wished he had a pair of bellies to take them all in.

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