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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

Judge Suspends Purchase Of Brazil Brewer

A judge has ordered the temporary suspension of a $2.53 billion deal that would give Japan's Kirin Holdings Co. a controlling stake in Brazilian beer producer Schincariol.

In a court ruling obtained Friday by The Associated Press, Judge Juliana Bicudo accepted the request for an injunction against the transaction filed by Schincariol minority shareholders Gilberto, Daniela and Jose Augusto Schincariol. The three siblings own 49.55 percent of the company's shares.

Under the deal announced earlier this week, Kirin was to acquire the 50.45 percent stake in the beer maker controlled by brothers Alexandre and Adriano Schincariol, who are cousins of the three minority shareholders.

According to the injunction request, the transaction ignored the rights of first offer and first refusal to which shareholders are entitled.

Cristiano Zanin Martins, the attorney for the minority shareholders, has said his clients have the wherewithal to match Kirin's bid.

In her ruling Judge Bicudo said Alexandre and Adriano Schincariol must deliver all the documents pertaining to the deal so she can decide its legality. She's expected to announce her decision in 30 days.

The attorneys of the two majority shareholders said they would not comment on Bicudo's ruling.

The deal with Kirin would be one of the largest overseas takeovers by a Japanese company this year and would advance Kirin's efforts to find new growth overseas to offset a shrinking population at home.

Kirin aims to generate 30 percent of its sales and profits from outside Japan by 2015. In 2009, it bought full control of major Australian brewer Lion Nathan Ltd. and almost half of San Miguel Brewery Inc. of the Philippines.

With Schincariol, Kirin hopes to gain a foothold into South America's biggest economy, where the beer and soft drink markets are worth an estimated 3 trillion yen ($38.8 billion) each.

Schincariol is the second-largest beer producer in Brazil, known for brands such as Nova Schin, Devassa and Bem Loura. It also ranks third in the country's carbonated soft-drinks market.

It owns 13 factories and a nationwide distribution network in Brazil.

9 Авг. 2011

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