Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
Vietnam. The government delays Sabeco shares sale, while the company’s profits fell by 27% in four month of 2016
According to economists’ view this footdragging is caused by the state’s intention to profit from such a large business.
However, in case of further delaying of open auction for Sabeco share sale, there is a risk that the deal will yield much less money than expected.
The point is that in 2016 is thought to be very difficult for Sabeco. For one thing, a considerable tax pressure is experienced due to the higher excise as it has been increased to 55% this year. For another thing, the competition over the market is growing ever fiercer, especially from the transnational companies such as AB InBev. Decreasing import duty to 0% for beer is making the risks of Vietnamese brewers on the domestic market significantly higher. At the same time, the export potential of the local beer is far from being strong.
Besides, such factors as fluctuations of the exchange rate leading to price of import raw materials as well as joining Trans-Pacific Partnership Agreement and FTA are also fraught with dangers for the brewing business of Vietnam.
This year, the company is planning to heighten the level of beer realization and to increase the revenue by 4% against 2015, though expecting the profit after tax fall by 5%.
After 4 months of 2016, Sabeco’s turnover is estimated at 10.494 billion dong which is 17% up versus the same index last year. Yet, the company’s profit over this period fell by 27% to 1.215 billion dong.
7 Июн. 2016