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3-2019

Russia: Positions of Brewing Companies

The review contains an analysis of interim performance of brewers in the first half of 2019. There are rather dynamic changes behind a modest industry growth. Baltika is again experiencing a stage of volumes and market share slid due to competition with AB InBev Efes. Because of the price competition and presence expansion in the modern trade company #2. has come close to the leading position. At the same time sales of Heineken Russia have continued growing which makes the premium part of the portfolio heavier. The market premiumization trend had been also confirmed by import brands. MBC and Zavod Trekhsosenskiy have been the most successful among federal market players. The market share of independent regional brewers and Ochakovo have continued falling as they are being squeezed out by the market leaders at their competitive fields.

Ukrainian beer market 2019: companies and brands

In 2019 beer production and market have been still fluctuating about zero point. However, the past season was successful for brewers judging by the sales profitability. The price mix has improved due to rapid general market premiumization, as well as its particular aspect, the growth of import beer sales. By the season end AB InBev Efes improved its positions considerably. It turned out that consumers had not forgot Efes brands that had to leave the market, but started to recover rapidly. Against the stagnating market that meant sales decline of other companies, in the first place Carlsberg Group that most of all beneficiated from Efes exiting the market. PPB turned out to be stable to branding activity of its competitor and Obolon kept the same volumes and at the moment it is the absolute leader of the economy segment. The share growth of independent producers took place thanks to leading craft breweries, that so far do not have a big market weight, but they are rapidly gaining it.

Brewing industry in Kazakhstan 2019

During the first half of 2019, the majority of Kazakh brewers made their contribution into positive dynamics. Yet it was companies of the lower division, not the two transnational leaders that raised their production and sales. The shares of draft beer and aluminum can which is rapidly squeezing glass bottle out of the market, have been growing. The price segmentation has remained stable despite the substantial rise of retail prices and fluctuations of brand market shares, while the borders between segments have become blurred. The main events in the industry have been: the announced revision of the beer excise policy, launch of BeerKhan brand in the strong beer segment, and most important – purchasing assets of Shymkentbeer by Arasan.

Beer me up: What Asian countries drink, even when it’s not Oktoberfest

It may come as a surprise to most, but modern Oktoberfest starts in September, rather than during the month it is named after, October. This year, the world’s largest beer festival started on September 17 in Munich, Germany, and will last until October 3.

3_2016_09_26_15_26_12

While Oktoberfestbier—the official Oktoberfest beer, with 5.5-6% alcohol by volume (abv) supplied by six German breweries—is usually consumed by festival-goers here and abroad, there are other beer variants that have made a name for themselves in Asia; alcoholic beverages that are perfect after a hard day’s work, pairing with delicious food, or as a catalyst for celebrations and merrymaking.

Kirin Beer and Sapporo Beer

4_2016_09_26_15_26_38Two Japanese beers make our list. Kirin’s Prime Brew is a 100% malt, first-press beer that was launched in 1990.
Another Japanese brewer, Sapporo, is actually the oldest one in Japan, and started the fine art and science of brewing eight years before Kirin during 1876.

Aside from being packaged in cans, both beers are more popularly ordered in izakaya (beer gardens), and are usually best consumed together with yakitori (chicken skewers), sushi, fresh sashimi, or grilled meats and seafood.

Tiger Beer

Singapore’s first locally brewed beer but enjoyed all over Southeast Asia, Tiger Beer—with its distinct silver, blue, and gold design—has been around since 1932.

A pale lager with 5% alcohol content, Tiger Beer is best paired with local Singaporean favorites such as chili crab, satay or grilled skewered meats with peanut sauce, or even the all-time favorite Hainanese chicken rice.

Chang Beer

2_2016_09_26_15_41_05Despite the abundance of street vendors in Bangkok selling Thai iced tea, coffee, or fruit juices during daytime, it’s nice to know that one can sit back and have refreshing ice-cold beer at night. Chang Beer is also a pale lager with 5.4% abv. Its bitter taste complements and slightly compensates spicy Thai dishes like green curry (very spicy) and Tom Yum Goong (spicy shrimp soup), and even goes well with non-spicy options like Pad Thai and yellow curry.

Bintang Beer

5_2016_09_26_15_26_55Due to alcohol prohibitions in most Muslim countries, and with Indonesia being the most populous Muslim nation, sale and consumption of this 4.7% abv Pilsner/pale lager is mostly limited to the Hindu-dominated area of Bali.

Bintang beer goes well with a bowl of peanuts, or with Nasi Campur (pronounced as “cham-pur”) a dish consisting of white rice, meats, vegetables, eggs, and fried shrimp kropek.

San Miguel Beer/Red Horse Beer

San Miguel Beer, or San Miguel Pale Pilsen has been a staple of Filipino gatherings and celebrations for decades. Brewing since 1890, San Miguel is the largest brewery in the Philippines, while San Miguel Beer and it variant are the best-selling alcoholic beverage of choice not only of Filipinos but also by Hong Kong nationals.

While the 5% abv drink is still preferred by much of the population, Red Horse, a stronger lager drink with 6.9% alcoholic content also brewed the San Miguel Corporation, is getting traction especially in younger demographics. Both bitter drinks partner well with salty, sweet, and sinful Filipino favorites such as sisig, lechon, and local grilled barbecue.

27 Сен. 2016

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