Beer market of Russia 2018
- General market picture
- Foreign trade setting records
- Demography as challenge to branding
- Aged consumer
- Declining of youth brands
- Nostalgia on trend
- DIOT feels at home
- 5.0 Original is the new face of import
- Positions of Market Leaders
- Carlsberg Group
- AB InBev Efes
- AB InBev
Ukrainian beer market 2018
- Better than yesterday
- Performance by value
- Positions of Ukrainian brewers
The beer market dynamics in Russia is approaching zero, yet major brewers are divided into those who developed considerably in 2017 and those who considerably reduced their volumes. For instance, company Efes has managed to substantially extend their sales due to restrained pricing policy and activity in the modern trade. Heineken has also demonstrated an excellent performance promoted by significant increase of advertisement budgets launching a non-alcohol sort of the title brand and unusual activity in the economy market segment. Carlsberg and AB InBev have been focusing on margins and lost a market share of their inexpensive brands. Serious dependence on PET package and mass enthusiasm about Zhigulevskoe have negatively impacted the most of big regional brewers, that have been for the first time pressed by the leaders in the key sales channels, especially in Volga and Central regions. In the small business there has been a noticeable slowdown in appearing of new restaurant breweries, yet the number of craft breweries has been growing rapidly. In 2018, the beer market is likely to grow a little, while the share of AB InBev Efes may decrease due to the integration. ...
“Catalogue of Russian Beer Producers 2018” includes 1070 businesses ranging from large subsidiaries of international companies to rather small restaurant and craft microbreweries.The catalogue includes 32 large breweries, 75 regional breweries, 693 industrial mini- and microbreweries as well as 270 restaurant breweries. ...
China. Tsingtao Brewery plans to build overseas plants
Jin Zhiguo, president of the Tsingtao Brewery Co Ltd, said the company will build more factories in the overseas market to increase sales and facilitate its overseas expansion. But Jin didn't give more details.
The largest Chinese beer exporter opened its first overseas manufacturing plan in Thailand four years ago.
In 2010, Tsingtao Brewery sold 6.3 million kiloliters of beer, an increase of about 7 percent year-on-year. The company now exports to more than 70 countries and regions. From 2006 to 2008, Tsingtao Brewery was ranked as the world's sixth largest brewer.
According to China Economic Times, China Resources Snow Breweries, Tsingtao Brewery, Anheuser-Busch InBev and Yanjing Beer accounted for a combined 58 percent of China's beer market in terms of sales. All told, their profits accounted for 72.5 percent of those of the industry in 2010.
The Chinese market has become more competitive as more international brewers stepped up their effort to tap the Chinese market through mergers and acquisitions. Carlsberg spent 238.5 billion yuan on a 12.25 percent stake of Chongqing Brewery in September 2010. The deal came six months after Asahi Group purchased a 19.99 percent stake of Tsingtao Brewery.
"The competition is fierce in China and what Tsingtao can do is to learn the from our competitors," Jin said.
On rising grain prices, Jin said they will surely increase the cost of making brewing. But "we will streamline our process and reduce the overall costs", he said.
Jin made the remarks at the sidelines of the annual session of the National People's Congress, China's top legislature. Jin is a deputy to the National People's Congress.
11 Мар. 2011