Heineken USA to Conduct Creative Review for Heineken Franchise
Heineken USA today announced that it is conducting a competitive review for a new advertising agency of record for Heineken® and Heineken Light. (more…)
Heineken grows beer sales in Romania by 7% while local market plummets
Beer producer Heineken Romania grew its turnover by 7 percent last year in Romania, to around EUR 222 million. (more…)
US. New head of Iron City brewery aims to expand production with new products
The New York private equity fund that is the new owner of the Iron City beer brands said it was committed to reviving the historic brews and growing the business by developing new products. (more…)
Beer Business (Pivnoe Delo) #1-2011
Russia: results of 2010, forecast for 2011 Beer production and market in figures Beer production and sales in regions Positions of companies Forecast for 2011 Beer market: interactive review Too much regulation Companies’ activity Estimation procedure Beer tasting in different situations Introduction Part 1. Buyer behavior Part 2. Beer tasting General conclusions
American Craft Beer Continues Global Expansion
In what is becoming a true success story, American craft beer exports grew again in 2010. The Brewers Association (BA) reports estimated international sales by independent craft brewers up 28 percent by volume for 2010, with some regions seeing export increases of more than 90 percent. (more…)
SABMiller suffers setback in China
SABMiller has suffered a setback in China after its plans to buy a stake in the country’s eighth-biggest brewer were scuppered by the controlling shareholder. (more…)
Carlsberg to upgrade flagship brand
Carlsberg Group has announced a major upgrade of all key elements of its flagship brand, Carlsberg. (more…)
BrewDog to open third craft beer bar in August
Controversial Scottish microbrewer BrewDog is to open its third craft beer bar in August, with the site chosen by a BrewDog fan in a competition run the company. (more…)
Heineken Outbids Breweries for Bedele with $85.2m
Brewery is only one part of PPESA’s larger attempt to privatise state held enterprises (more…)
US. Baxter Brewing Company Plans to Double Capacity
Baxter Brewing Company, Maine’s newest microbrewery and the only New England brewer to ship all its beer only in metal packaging (cans and kegs), announced plans today to double its current production capacity after only ninety days of operations. (more…)