India. Beer, Wine Sales Make a Spirited Jump

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Tipplers in ‘God’s own country’ drank up 70 percent more wine and 36 percent more beer in December 2015 compared to November that year. Government-run Kerala State Beverages Corporation (Bevco) witnessed a general spurt in its liquor sales during Christmas and New Year season. (more…)

Myanmar. Trouble Brewing Over Tuborg Terminology

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Each April, as Burma’s favorite festival nears, the sound of a familiar tune can be heard through loudspeakers and car radios: Tupo Tupo.

The beloved tune, written by Mandalay’s Myoma Nyein, has become synonymous with Thingyan, the water festival celebrating the Burmese New Year. The title, Tupo, was derived from the sound of Burmese drums and gongs played throughout the holiday. The well-known musician was surprised last year when, sometime in April, a new beer was being advertised with an uncanny name. (more…)

China Embraces Craft Beers, and Brewing Giants Take Notice

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When Jin Xin first started selling imported premium beer a decade ago, his bar manager predicted that it would take a month or two just to sell a single case. But within a few years business picked up, and soon customers started frequenting the bar for its India pale ales and other European beers. (more…)

Russia. “Soon we’ll have nothing to trade”

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Starting from 1 January, the wholesalers and the retailers from 1 July are obliged to connect to the electronic system USAIS, created to control the turnover of alcohol in Russia. According to RBC, the new rules have already caused interruption in alcohol supplies. (more…)